Direct to Consumers
No longer just an online bookstore, the rise of Amazon has changed the way the world shops for everything. The Amazon Fulfillment concept has set the standard. The “each pick” becomes the norm. The challenges that face thousands of retailers today are countless. Amazon’s “no regrets” approach has forced traditional retailers like Walmart, Nordstrom, and Macy’s to spend heavily to offer their products online. The consumer is equally likely to purchase on-line as they are to go to a store. Many of the great minds that streamlined the DC’s have had to rethink everything. The ideas of same-day shipping, free shipping, and subscription-based business models are here to stay. Not convinced? Walmart is on pace to grow their on-line business by over 30% for 2019.